ASUS Launches the ZenFone 4 Selfie Lite Prices at Php7,995

Just two months after its widely-successful grand ZenFone 4 launch in SMX Convention Center last August 19th, ASUS Philippines pulls of yet another surprise that will surely shake up the tech industry anew.

With its goal to reclaim the title and throne as the premiere selfie and wefie smartphone, ASUS Philippines further beefs up its already fortified ZenFone 4 lineup with the introduction of a third model in the celebrated series: ZenFone 4 Selfie Lite!

The first and original ZenFone Selfie graced the Philippine market back in 2015 with a front camera that was way ahead of its time and produced stylish grade-A selfies that people thoroughly enjoyed, loved, and treasured. Two years later, the tech giant returns with not only two, but three Selfie smartphones that the Philippine market would love. While the ZenFone 4 Selfie Pro and the ZenFone 4 Selfie each have their own advanced ASUS-grade front cameras that already capture the finest selfies and wefies, it is still quite exciting to see what ASUS' ZenFone 4 Selfie Lite has to dish out, to further elevate the selfie game and ultimately regain the selfie and wefie throne.

Only for the price of Php7,995, the newest ZenFone 4 Selfie Lite is a 5.5-inch HD display beauty that sports 13MP front camera with a soft LED flash, great for taking selfie or even a wefie while still looking fresh whenever and wherever. Its rear camera packs a mean 13MP Phase Detection Autofocus with an LED real-tone flash feature, which will ensure that the subject will look blur-free and incredible no matter what.

Another unique feature in this bang-for-buck smartphone is the Triple Slot Tray. This allows anyone to share not only one, but two nano SIM cards as well as a microSD card that allows you to store up to 2TB in one tray. It's a stylish but practical add-on to this newest variant in the Selfie series. Imagine all the photos and videos one can store.

Of course, since all of the ZenFone 4 Selfie series is royally crowned as the SelfieMaster, the ZenFone 4 Selfie Lite must also come with the much-favored SelfieMaster! Beautification on photos, videos, and livestream has never been easier with the first ever, all-in-one beautification technology. Added bonuses to this special app are the collage and slideshow makers, which make it a doozy to share photos anytime and anywhere!

ASUS ZenFone 4 Selfie Lite specs:
  • 5.5-inch HD IPS Display
  • 1280 x 720 resolution
  • 2.5D Curved Glass
  • Snapdragon 450 processor
  • Adreno 308 GPU
  • 2GB RAM
  • 16GB internal storage
  • Supports microSD card up to 2TB
  • 13MP rear camera with f/2.0 aperture and LED flash
  • 13MP front camera with Phase Detection Autofocus and LED real tone flash
  • Android 7 Nougat with ZenUI 4.0
  • WiFi, Bluetooh, GPS
  • Dual-SIM (3-slot tray)
  • 4G LTE
  • Sunlight Gold, Rose Pink, Deepsea Black, Mint Green
  • 3000mAh battery
  • Php7,995

The ZenFone 4 Selfie Lite is eligible to take part in the critically acclaimed 4 THE SMILE Campaign. Being part of the latest generation of ZenFones, every selfie taken by ZenFone 4 Selfie Lite and posted on Instagram and Twitter with the hashtag #4TheSmile is also a piso donation to the medical mission of Operation Smile Philippines, an organization dedicated to helping children with cleft syndromes, was one of them.

In hopes of helping 4,500 children born with cleft lips and palates this very year, in celebration of Operation Smile Philippines' years of existence, and in celebration of ASUS Philippines' 10 years in the country, ASUS Philippines hopes to garner a total of 1,300,000 selfies and wefies. Each selfie and wefie taken with any of the ZenFone 4 series, ZenFone 4 Selfie Lite included, means a smile on a child's face.

To know more about the 4 The Smile Campaign, you may visit

The ASUS ZenFone 4 Selfie Lite is now available in the Philippines for only Php7,995. Where to buy? See this list here from ASUS PH.

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